If you haven’t caught up with the news the Kia cee’d is Top Gear‘s new Reasonably Priced Car. This fact was revealed overnight when episode 15×01 went to air on BBC2. Understandably the top brass at Kia UK are making some noise.
Stephen Kitson, Kia Motors UK spokesman said, “The last time Top Gear paid us any attention I think they tried to build one of our cars out of washing machines – so this is quite a step forward in their understanding of just how Kia has changed over the last six years.”
To see the cee-apostrophe-d in action on Top Gear you’ll need to scour the resources on the interwebz or just wait for Channel Nine to pull their fingers out.
Does this mean an end to those bloody annoying Todd Woodbridge ads is nigh?