A copy of a dealer bulletin for the 250kW 1M Coupé, produced by BMW Australia, has arrived at AUSmotive HQ. We thought it was only fair to share it with you and a screen grab of the email is shown in full after the break.
Included in the bulletin is the standard specification and options pricing for the entry-level M model. The official list price is not included in the email, however we understand BMW will price the 1M Coupé from $99,900 (plus delivery and statutory charges).
We expect BMW Australia to announce a limited run of 100 1M Coupés for local sale.
According to the email BMW Australia has kitted out the 1M Coupé with a comprehensive list of standard goodies. Just a handful of the included standard equipment reads Professional Navigation, Adaptive Headlights, harman/kardon Surround Sound, Voice Control and Internet.
The most notable item on the options list is metallic paint which will apply to two of three colours in the 1M palette. Only Alpine White is a no-cost option, while Valencia Orange and Black Sapphrie will attract a $1700 charge.
It looks like Audi will be giving BMW a free kick by not bringing in its comparable RS3, is BMW’s $100K price tag low enough to allow them to kick a few goals?