Next Thursday marks 20 years since the first Victorian Government funded TAC commercial was broadcast on television screens. You can see that ad above, which is just as powerful now as it was two decades ago.
To mark that event, and to honour the lives lost on our roads, Victorian Premier, John Brumby, is asking motorists “Shine a Light on Road Trauma” by switching on their low beam headlights.
Some 8,200 lives have been lost Victoria’s roads since the TAC campaign was launched and Brumby is asking for you to do your bit, “We need the community’s help to reduce these devastating numbers,” he said.
“Drivers, passengers, cyclists and pedestrians can all play a part in being responsible when on the roads. I call on all Victorians to turn on their headlights on Thursday 10 December to show your commitment to reducing road trauma.”
[Source: CarAdvice]
One reply on “Light up for 20 years of the TAC”
[…] the young male audience, where graphic accident recreations are usually the norm. In fact, last year marked 20 years since the Victorian Government’s Transport Accident Commission began its […]