The graphic design of racing cars

Graphic design and racing cars. They’re two things we very much like here at AUSmotive, so a book about both has to be a winner, surely. We think so.

Sven Voelker is the man we have to thank for the book Go faster: The graphic design of racing cars. He explains his thoughts and a little about the development of racecar livery in a short video after the break. The historic racing footage during his interview is a nice touch too.

Apparently the American entrepreneur and racer Briggs Cunningham was the first man to think a ‘go faster’ stripe was just what his racing car needed.