We first brought word of the 2,500 hectare Ferrari World theme park opening in Abu Dhabi last November. Three quarters of a year later the tourist attraction’s official YouTube channel has published a new promo clip to entice you to the world’s most expensive sand trap. What do you think, will the long-term future of Ferrari World be boom or bust?
Watch the video for yourself after the break to help you decide. If you’ve been there already, we’d love to hear what you thought.
4 replies on “VIDEO: Ferrari World sales pitch”
Each to their own, but to me it just looks like an excuse to slap the prancing horse on anything and everything, in a region where their raison d’être appears to be burn as much oil as quickly as possible. I’d much rather visit Maranello and skip the roller coasters, yawn-worthy simulators and faux Italian villages.
Gotta say, it didn’t look nearly as impressive as the picture above when I flew over it a couple of weeks back – a dust storm had covered the roof in dust and sand.
I agree with Jono.
Well, I went in June. Very impressive but there is no way it will ever break even.
My partner and 10 year old daughter were dreading the day but ended up liking the rides. Compared to Disneyland Paris and Legoland Windsor we also attended, there was next to no one there (but that of course is great if you want to go !!!)…