Ferrari prepares to take the FF skiing

In a couple of days there’ll be a steady stream of pics, info and reviews about the new Ferrari FF. The Maranello manufacturer is about to launch it’s first four-wheel drive car to the world’s media (well, except Chris Harris). And, of course, they’re choosing to do that 2350m above sea level in the stunning scenery provided by the Italian alps.

Trouble is, you can only get to the chosen location by ski-lift. Unfortunately for Ferrari, the ski-lift operators couldn’t manage to squeeze the FFs on board. As a result Ferrari has been forced to take the extraordinary step of chartering a few helicopters to do what those pesky ski-lifts couldn’t.

There’s more for you after the break.

The FF at the top of Plan de Corones at 2,350 metres

Maranello, 10 March 2011 – Only a couple of days to go for the start of the FF tests by the press, where journalists from all over the world will drive the new V12 Ferrari for the first time on the roads of the Alto-Adige region: two Ferrari four-seaters with four-wheel drive have been taken to the top of Plan De Corones in the Dolomites at 2,350 metres, where a special ice and snow track has been prepared for the cars, located at the start of the vast ski area, where the journalists will test the cars under fierce conditions.

The cars have been taken to this area, which can only be reached by the ski-lifts, with a CH-47 Chinook transport helicopter from Viterbo’s 1st Regiment Antares and the help of three Agusta 205 helicopters from the 4th Regiment Altair from the Italian air force in Bolzano. The cars were loaded into the transport helicopters and flown around the Dolomites, before they were carefully unloaded. In this much-anticipated event, with headquarters in Brunico, almost 200 journalists from the world’s most important publications will participate over the next four weeks. After the great feedback generated by the FF at the Geneva car show now this revolutionary 12-cylinder from Ferrari is finally debuting on the road.